The Rise of the POP! How Funko conquered the collectible

Hey there, fellow collectors! Today, we're going to take a deep dive into the world of Funko POP! vinyl figures and explore how they became one of the most popular collectibles around. 

Funko POP! vinyl figures first hit the market in 2011 and were an instant hit with collectors of all ages. These adorable figures are small, stylized representations of popular characters from a wide range of franchises, including movies, TV shows, video games, and more. With their distinctive oversized heads, big eyes, and cute designs, Funko POP! figures quickly became a staple of the collecting community.

So, what makes Funko POP! figures so popular? For starters, they are incredibly affordable. With prices ranging from just a few dollars for a common figure to hundreds of dollars for rare and exclusive releases, collectors of all budgets can get in on the fun. And it’s the fact that some go for such a high value that makes the cheaper ones seem like such a good buy, and sometimes they are! I know I’ve had some in my collection that were bought at retail (or even on sale!) where after a year or two I’ve gone to check the price and have found the price has shot up! Not bad for a figure that retails at under £10/$15! The accessibility of their price model has helped to build a massive community of Funko fans around the world.

In addition to being affordable, Funko POP! figures are also incredibly diverse. With licenses ranging from popular movies like Star Wars and Marvel to cult TV shows like The Office and Stranger Things, there is a Funko POP! figure for just about everyone. This vast range of options has helped to attract collectors from all walks of life, making Funko POP! figures one of the most inclusive collectibles out there. 

Another key factor in the rise of Funko POP! figures is the company's dedication to quality. While some might argue that the figures' simplistic design and lack of articulation make them less valuable than other collectibles, Funko has taken great care to ensure that each figure is well-made and visually appealing. From the vibrant colors to the intricate details, Funko POP! figures are works of art in their own right.

Of course, the rise of Funko POP! figures can also be attributed to the company's savvy marketing efforts. From exclusive releases to limited edition variants, Funko has done an excellent job of keeping collectors engaged and excited about new releases. In addition, the company's partnerships with retailers and franchises have helped to build hype around each new figure, making it a must-have for fans of the brand.

All in all, it's easy to see why Funko POP! figures have become such a beloved collectible. From their affordability and inclusivity to their quality and marketing efforts, Funko has done everything right to build a massive community of fans. So, whether you're a seasoned collector or just starting out, there has never been a better time to add a few Funko POP! figures to your collection. Happy hunting!